Selling Art on the Road

Selling art on the road can be challenging. There’s a lot of things that can make the process more difficult than in something like a gallery. Here’s a breakdown of a few of the challenges that you need to keep in mind.


First, there’s the need for accommodation Perth. If you’re on the road, you need to have a place to stay. This is important because you need a central location to store your artwork when not bringing it on the road. You also need a place to put your feet up at the end of the day, right?


The accommodations have to be big enough for you and the artwork. You’ll also want to have the space to store them away from environmental conditions that might damage them.


One thing to concern yourself with is lighting.


Galleries have lights that are positioned to maximise the view of the artwork. This can highlight what’s good and mask the flaws, making the piece more appealing. This is especially true in the case of painting. Without a gallery, you’re relying on natural lighting.


Natural lighting isn’t always the most reliable thing. You might not be able to show your painting at its best, though you compensate by showing it off at its most natural.


Another thing to consider is transporting the art. Artistic works can be fragile, you see.


Paintings might be ruined in transit. A sculpture might shatter as you bring it from point to point. There’s a chance that something might break or be damaged. This means that you need to be careful and make a lot of preparations.


For instance, you need to store paintings in containers. Keep them from being bumped or exposed to environmental conditions that might damage them. Artwork made of sensitive materials like ice will need to be kept refrigerated or transported fast.


There’s also the question of who you’re selling the artwork to when you’re on the road.


It’s ideal to have your buyers or prospective buyers ready when you’re on the road. In fact, it’s best that you know someone is going to buy the piece ahead of time. When you’re in a gallery, it’s okay not to know if anyone is interested. After all, the collectors and aficionados are coming to you.


A gallery has the advantage of having a central location people can visit. On the road, the situation is flipped, and you have to move from place to place. You might be going from auction to auction, or from collector to collector.

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